It’s the most wonderful time of year… to sell your Colorado home!
You may have heard that it’s better to sell your home when things start warming up in the spring and summer, but the winter is also full of opportunities for the real estate market, especially with the low inventory this season. So, don’t overlook the holiday season, because there’s no time like the present to begin selling your home. Here are some of our best tips for getting your home sold fast and for top dollar during the winter.
- Strategic Price Points
- Professional Photos
- Curb Appeal
- Light Your Colorado Home
- Holiday Staging
- Santa’s View
- Enhance Safety
Strategic Price Points
When you hire a real estate agent, the first thing they’ll help you with is working out what price you should expect to sell your home for based on comparable neighborhood home sales. Here is a tip you can use to make your home’s price more appealing and attract more potential buyers.
Price your home below other homes in the neighborhood to drive more traffic to your property. However, if your home comes with special features that similar homes don’t, like a pool, more land, a larger driveway, etc. your marketing should aggressively reflect those additions.
Pricing is your first marketing strategy and that is why it’s important to be educated on pricing in the market before starting the process of selling your home.
Professional Photos
Research says that having professional photos of your home is the best thing you can do to market your house and catch your buyer’s attention. Since your home’s photos may be the first thing potential buyers will see, you’ll want to make sure you get them done right! Hire a professional photographer to capture the charm of your home, but be sure to take your photos BEFORE you do your holiday decorating.
Curb Appeal
Curb appeal should be one of the main things you keep in mind when selling a home. In the cold winter months, your lawn may not look as great as it normally does when it’s warm, but you shouldn’t let that take away from your home’s natural curb appeal! To start enhancing your curb appeal, you should pick up any sticks on your lawn and pull any weeds you come across. And if you want something extra to show buyers what your home will look like once the temperature starts rising, you should have some pictures of your home in the summer!
Light Your Colorado Home
If you really want your house to shine, turn on your lights! Winter is the darkest time of the year, and if your home is dark, too, it won’t look as warm and inviting to buyers as it could. So now’s the time to change out those burnt-out bulbs and fix the light switches you’ve been neglecting. And if your house comes with a fireplace, you can make your home even cozier-looking by lighting it!
Holiday Staging
A common question we get from sellers during the holiday season is: “Should I decorate my Colorado home for the holidays even though I’m trying to sell?” Surprisingly, the answer is “ABSOLUTELY!” You may already be accustomed to decorating your home a certain way for the holidays, but this year, decorate in a way that will appeal to the widest variety of buyers. That means you’ll want to place your decorations in a way that complements—not distracts from—your home’s best qualities.
Our advice for holiday decorating is to be cautious of over-decorating with wintery trinkets like nutcrackers. You should also avoid using large Christmas trees which will cover your home’s features. The decorations you put up should subtly enhance your home’s beauty and draw attention to the things buyers will love! In other words, be conservative with your decorations, but have fun!
Santa’s View
For properties with a lot of outdoor space, aerial photography may help show potential buyers the full scope of your home’s features! It can be difficult to show off certain parts of your property with traditional home photography, so utilizing Santa’s point of view can really help show buyers everything your home has to offer.
Enhance Safety
When the weather starts getting colder, your house may get covered in snow and ice, creating an unsafe environment for buyers to visit. Make sure before anyone views your home that your outdoor pathways are free of ice and snow. Clear away dangerous icicles from your home, too! If you’re expecting a lot of winter weather and can’t clear the snow by yourself, see if you can hire a professional to clear your property.
The Bottom Line
We understand the hesitation to keep your home on the market as the days shorten, the weather grows grim, and the busy holiday season rapidly approaches. But taking your Colorado home off the market will cause you to miss out on the BIGGEST opportunity for selling your home. If you position yourself correctly, you WILL reap the benefits!
If you need help navigating the fall and winter markets, look no further than EmpowerHome Team! We know the market and can help you get your home SOLD FAST and for TOP DOLLAR this Holiday Season. Don’t wait until Spring when you will get less money for your home—act today and get top dollar!
We sell our listings 3 times faster and for more than the average agent. We do this by leveraging our database of OVER 14,466 qualified buyers in our Buyers in Waiting Program!
Did you know that only 48% of homes that went on the market last year sold the first time with the first agent they hired? Most sellers had to call a 2nd or 3rd agent to get the job done, or even worse, not sell at all. The agent you hire the first time matters! EmpowerHome Team sells 98% of our listings the first time, so when you hire us, your home is more likely to sell fast & for top dollar! To find out what we can do for you, Call or Text us at 303-529-0697.
Your Colorado Home Sold for 100% of the Asking Price or We Will Pay You the Difference*! Click HERE for more details!
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