Multiple Listing Service (MLS)

The MLS is singlehandedly the most important step to gaining traction! By putting your home on the MLS, it will be listed on popular websites like Realtor.com, Zillow, Trulia, and Redfin. The MLS will put your listing on multiple platforms to ensure it reaches as many potential buyers as possible. 

Homes that are sold ‘For Sale By Owner’ often miss this step, so if you aren’t listing with an experienced realtor who will put your property on the MLS, you need to ensure that your home makes it there.

Get Professional Photos: Hire a Photographer

The photos that you use in your listing are every potential buyer’s first peek into your home. Hiring a professional who can create beautiful images of your home inside and out can be the key to getting people to schedule an in-person showing.

The photos that you use can make or break your listing. In fact, the cover photo that you choose can determine whether potential buyers even click on your listing! The saying, “a picture is worth a thousand words,” couldn’t be more true—the cover photo is truly the buyer’s first impression, so make sure it’s a good one! 

Write a Captivating Home Description

This is an excellent opportunity as a seller to tell your potential buyers what makes your home wonderful. You could not do that as a seller before the internet age, so take advantage of the opportunity to help your buyers see what you see.

Our team knows the power of a good home description and has professional copywriters that can craft a captivating narrative that illustrates the architectural details of your home, why the layout works so well, what kind of renovations you have done, etc. It’s also important to note the schools, restaurants, and shops nearby and what makes the neighborhood so special. 

Video Tour

Hire a videographer to record a high-definition tour of your home. While beautiful photos intrigue buyers, they can be disorienting when understanding the flow of your home’s layout. A video tour with audio narration will help people get a much clearer picture of the inside of your home. Even if you don’t think you need one, a video tour will elevate your listing to the next level, making buyers consider your home better than the rest! 

Social Media

Love it or hate it, social media is a powerful marketing tool that you need to use in your arsenal when you sell your home. Not only can you share your listing with your friends, but they can also share it with theirs. The goal here is to get your listing in front of as many people as possible, and in today’s tech-centric world, social media is the easiest and fastest, and is free! This will exponentially increase the exposure that your home listing gets. This is a simple and effective way to increase your potential buyer pool.

Ask The Professionals For Help

The good news is that when you list your home with EmpowerHome Team, we will provide all these services and much more for you at no extra cost. We have a proven proprietary listing launch and a listing omnipresence marketing system that we provide to our sellers. There is no better real estate team than us to get your home sold quickly and for top dollar! Plus, we back up our signature service with multiple guarantees and programs. As we like to say, “Your Price is Our Promise!” This guarantee program promises that we will sell your home for 100% of your asking price, or we will pay you the difference, GUARANTEED!* How can we make such a claim? It’s simply because of the 13,970+ buyers in our exclusive “Buyers in Waiting Program!” If you are considering selling your home, call us now at 703-634-6615 

 

*Conditions Apply. Call for Details.